Assured Allies
Disrupting the $400bn Retirement Products Market
Problem
Population ageing and its well-being is one of the most critical challenges faced by our societies. People live longer (thanks to better healthcare, hygiene, and generally healthier lifestyles) and lonelier. The elderly segment of industrialized countries is growing much faster than the younger, driven by more affluent generations and lower fertility rates. We are facing a paradigm shift for which we are not ready.
Individuals hope for a healthy and prosperous ageing process to enjoy life autonomously until death. While that is the optimal situation, it won’t be a reality for everyone. How may individuals prepare for ageing and increase their independent living years while covering themselves for dependency needs?
Rationale
Assured Allies (AA) is redefining LTC insurance in the US, a highly inefficient segment of the insurance industry driven by historical risk mismanagement, tedious underwriting, and outdated policy management procedures. AA provides a complete solution to insurance carriers to help their policyholders achieve this goal. The company serves carriers to manage portfolio risk, develop new de-risked products with a Long-Term Care (LTC) component, and support policyholders through their ageing with preventive care.
Assured Allies has developed a data-driven automated underwriting process that is vetted by reinsurers and takes <1h removing the hurdle for immediate closing. AA underwriting and preventive care programs allow insurance companies to offer a completely differentiated product in a commoditized market while providing policyholders with tools to improve their chances of aging successfully.
This creates a new situation in the retirement products industry, a $400B/year market, allowing traditional retirement insurers to offer a customer-centric product considering policyholders’ well-being and needs. Assured Allies acts as a platform managing the whole customer journey, allowing insurance carriers to differentiate themselves in a commoditized market without any LTC-associated risk or modifications to their business models.
We believe the team at Assured Allies has the capabilities to transform the Long Term Care Insurance industry and set a new ageing standard for the elderly.
